Women’s Artists Meeting

About the project

The Women’s Artists Meeting, organized by the cultural manager Trama, is an event that promotes and gives visibility to female creators. Held in March 2024 in the context of International Women’s Day, the fair brought together 31 artists and included exhibitions, musical performances, children’s workshops, and a conversation on legal issues. The event created a space for collaboration, exhibition, and reflection within the female artistic community in Chile.

The visual identity was developed based on the color palette and typography of the main illustration by artist Elena Ho, creating a cohesive aesthetic across signage, merchandising, and social media materials. The design aimed to reflect the event’s focus on inclusion, female expression, and creativity.